This was a digital campaign for Nedbank to educate consumers on money matters. The problem is people don't trust suits from the financial sector. The jargon they use is often complicated and daunting. So we used comedians to break down money and share their own stories about how they learned to manage their finances. It's a lighthearted approach that sparks conversations and allows consumers to see themselves in the stories being told.
To view the video content visit: https://www.youtube.com/playlist?list=PLS7fsDIylmYrqtiY0UAj_Uqr5QHkHlKBX
